Welcome to the Soft Life

A wellness community curating experiences that empower women to prioritize self-care and thrive in their softness.

About

Soft Girl Soft Life (SGSL) was born from a longing — a deep desire to slow down, reclaim softness, and build spaces where women could simply exhale. What started as intimate wellness retreats has grown into a movement rooted in radical rest, intentional living, and sisterhood.

We are a wellness-centered community creating experiences that empower women to lead softer, more aligned lives. Through curated retreats, healing workshops, and affirming gatherings, we offer a counter-narrative to burnout culture — one that celebrates ease, joy, and connection.

Group of nine diverse women sitting on a gray couch in a cozy living room, smiling at the camera. The room features wooden accents, a dining table with chairs, and an open kitchen with various items on the counters. A colorful towel with the text 'Soft Girl, Soft Life' is draped over an ottoman in the foreground.

Self Care Retreat

Registration for our upcoming 2026 retreat is closed. Looking to unplug and pour back into yourself? Join us in 2027 for an intentional weekend of grounding activities, soulful connection, and nourishing rest. From sound baths and creative workshops to sunset dinners and quiet reflection time, this is your invitation to slow down and soften.

A Community Challenge and Commitment to Self Care

A month-long journey of intentional self-care, rest, and reflection. Join women around the world in choosing one gentle act a day to reconnect with softness—no pressure, just presence.

Subscribe and join the softer side.

Community Love

Tap or hover over an image card below!

Recent Event: The Next Wave

The Next Wave is an intimate end-of-summer experience hosted by Soft Girl Soft Life × Femme Flo, bringing women together on the Boston Harbor for an afternoon of poetry, storytelling, creative reflection, music, and sisterhood.

Sponsors & Partners

We’re proud to collaborate with aligned brands and creatives who support wellness and want to invest in a movement that champions self-care, empowerment, and sustainable success for women. Interested in sponsoring an event or becoming a gifting partner?

A stack of blue and white journals with floral designs on the covers, a yellow flower resting on top, and a note on a green tablecloth that says, 'Hey Bestie! We're Ashley + Michaella, two best friends who are on a mission to help you cultivate a life that is thoughtful and purposeful. We are so grateful you've purchased our planner and can't wait for you to start being.'

Follow & Connect